Carlos here, the Creative Director of IZ Cinema, and I’m thrilled to get the chance to create something for you. Locally or abroad, no destination is too far … we travel!
Making fun edits like this is something I love, so I’m personally invested in my work and clients love the results. Living in Santa Cruz, California with my young family, I know that having images and video of them is priceless. Life moves so fast, kids grow up so quickly, and a page in our lives turns into a finished chapter in the blink of an eye. It’s one thing to hear about the good old days. It’s another thing entirely to see and hear them.
With planners, photographers, vendors etc.
Treating people well is the most important first step in working well with them. Make no mistake about it, wether it’s a wedding or a commercial shoot, we need to work with a variety of people to pull it off well. For weddings, this means being conscious and thoughtful about how we interact with photographers, planners, and other vendors in addition to the principal family & friends. We are good at getting the shots we need, but our years of experience in the industry give us a calm that we hope transfers to those around us on the shoot.
In case you’re wondering, we always reach out to the major players in advance to establish a warm line of communication. We are calm and confident without being cocky. While being hired to capture and create, we also love to simply help. The only things we boss around are our cameras! Ask about some specific examples of how our approach really helps us get along with photographers & planners.
There’s a reason we offer different styles of edits on our wedding portfolio … well, actually two reasons: 1) we love mixing it up and taking fresh approaches, and 2) every couple is different. Because of this, we tailor our approach to how we shoot your wedding based on the kind of edit you ultimately want. To a certain extent, that will also influence how we interact with you … for example, if a couple wants a lighthearted and joyous vibe for their film, we’re not going to put the couple into a stuffy, smoky-eyed pose just because that worked for another video. And speaking of “posing” …
We work within the flow of what the photographer is doing but we generally don’t want to get video of still poses. Instead, we will use the “in between” time when the photographer has finished one pose, to simply direct you to some basic motions that allow us to capture you two. One thing our experience has taught us is to utilize this time as a chance for you two to simply be yourselves and actually talk, be face to face, or say nothing at all and relax … even if for a minute. We definitely have opinions about where setups should be for things such as 1st look, portraits, etc. but our advice is just that and we go with the flow.
Did you know?
You probably didn’t even think of it when you were looking for video, but how your videographer captures sound – your vows & the speeches – is critical to the quality of your film. Not to mention ambience and natural elements of your venue. Those aren’t just REALLY important to me, but they are what makes your video either feel polished vs homemade.
When done well, good sound will make you feel in a powerful way more than any image can conjure. Put it this way: do you have a grandparent whose home you instantly associate with a smell or sound? If you do, all you have to do is close your eyes and you’re there by imagining that sound or smell. Well, THAT feeling is what I want sound to do for your wedding film, and every time you watch it there should be elements that raise hairs on your arms just from the sound of a voice or ambiance. It’s that powerful.